headermask image

header image

Why Facebook Will Fail


From MediaPost Counterpoint 16 June 2009

Jim Banister, Jun 16, 2009 06:31 PM

Last reports I saw had Facebook at over 200 million active worldwide unique users (and growing) and an estimated $200m-plus in annual revenue in 2008.
Pretty kooky to claim it’ll be a failure, eh?
Let me start by saying that social networking itself is a [...]

The Advertiser Addictionary


Cory Treffiletti wrote in MediaPost yesterday about The Advertiser Addictionary.
He called it:
| a central repository for all the terms and phrases that we make up on a regular basis, called the Addictionary. There are versions available for many industries, including the Advertising Addictionary. Found at http://ad.addictionary.org it’s a little wiki-type site where you can [...]