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Author Archives: cumulusguy

gCommerce


gCommerce is “Game-ified Commerce and eCommerce.”
There are two parallel evolutions occurring in the marketplace:
1. Commercializing Game Worlds: the commercialization and economization of game worlds.
2. Gameifying Commercial “Worlds”:  the game-ification of of everything else– social media, retail, publisher sites, etc.
Both arguably have the same aim, it seems:  loyalty (or addiction) and commercial transactions.
They both share similar [...]

Philanthropy and the Super-Organism


Michael Robertson recently wrote a controversial, and no less compelling piece on philanthropy, referencing the Bill Gates and Warren Buffet effort to direct half the wealth of the country’s wealthiest.
I agree with many of Michael’s points.  One in particular.
Some might say, “What can it hurt to have charities distribute money?”. History indicates it can [...]

GoGo, Yer Gone (If Only!)


Or, “I Paid $12.95 to (Try to) Post to My Own Blog”
I’d really like to know how many others out there think GoGoInflight is a no-go, lame-o, rarely-works-o service?
I’ve tried GoGo perhaps 20 times (yeah, I know the definition of insanity is doing the same thing over and over and expecting a different result). [...]

The Contextual Web


I found this bit of wisdom, attributed to Phil Windley, the other day and found it worthy of consideration and proliferation.
Six Rules of a Purpose-based Web
1. Purpose is more important than Location.
2. Freedom is more important than Control.
3. Context is more important than Content.
4. [...]

Six Slides on Social Nicheworking


Or “How to Co-opt Dominant Social Utilities to Capture, Nurture and Monetize a Passion Group”

See more presentations by cumulusguy | Upload your own PowerPoint presentations
(Click here to see presentation on AuthorStream)

Legal-ease


File this under: “Ten Things That I Thought Would Never Happen in My Lifetime.”
Law firms forced to lower fees
The recession hasn’t been good for the legal profession. Clients are demanding lower fees and new billing procedures. What’s more, it’s unlikely that law firms will be [...]

Social “Streams”


What “entitities” should have a “voice” in social media?
I’m a big proponent of making “humans” the priority when creating social media products.  I actually coined the term “humanode” in my book Word of Mouse: The New Age of Networked Media, which described the individual human as the only “node on the network” that was important [...]

Contextroversy


The explosion of socializing and communication tools in the social media sphere has fueled the debate about what is connotative of “context”?
We used to have this simple mnemonic: the five (5) Cs– content, community, commerce, code and context– to which we referred when we were discussing the building blocks of building web-based products.

Content Anything [...]

If Rube Goldberg Was a Musician


This piece of video is simply extraordinary and needs to be shared and seen.
The Ruse:
People were told this bizarre and wonderful machine was built as a collaborative effort between the “Robert M. Trammell Music Conservatory” and the “Sharon Wick School of Engineering” at the University of Iowa. It was alleged to be comprised 97% of [...]

Slow Money


Bringing Money Back Down to Earth
Oodles of money zip around electronic banking networks every minute of every day.  The movement is so quick, the transactions so frequent, the companies so complex, and the forms those investments take so myriad, the average investor has lost track where their money is and for what it’s being used.  [...]